---
title: Leadership Lessons from the Frontlines of Merchant Sales
description: In this episode, James Shepherd interviews Robert Finnila, who shares his journey from starting strong in payment processing sales to recruiting and managing a team.
---

[Podcast ](https://www.ccsalespro.com/podcast)

# [Leadership Lessons from the Frontlines of Merchant Sales](https://www.ccsalespro.com/podcast/leadership-lessons-from-the-frontlines-of-merchant-sales)

 Written by [James Shepherd](https://www.ccsalespro.com/podcast/author/james-shepherd) | Jan 17, 2025 8:45:00 PM

In this episode, James Shepherd interviews Robert Finnila, who shares his journey from starting strong in payment processing sales to recruiting and managing a team. Gain practical insights from someone who’s been on the front lines and transitioned into leadership in the merchant services industry. Stay tuned for Rich Norton’s sales tips and Patti Murphy’s update on fraud concerns in the P2P payments space.

[Merchant Sales Podcast](https://soundcloud.com/merchant-sales-podcast) · [Leadership Lessons from the Frontlines of Merchant Sales](https://soundcloud.com/merchant-sales-podcast/leadership-lessons-from-the-frontlines-of-merchant-sales/s-xdWneFzmqtN)

 

 

[View full post](https://www.ccsalespro.com/podcast/leadership-lessons-from-the-frontlines-of-merchant-sales)

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