---
title: Sending Christmas Cards to Merchants - CCSalesPro
description: Here is an email I received from one of our agents Doug Tolles that I wanted to share with you because I think this is a great idea!  I have never tried this myself but I am going to give it a shot this year. Thanks Doug! Hi All   I started doing this from […]
---

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# [Sending Christmas Cards to Merchants - CCSalesPro](https://www.ccsalespro.com/blog/sending-christmas-cards-merchants)

 Written by [James Shepherd](https://www.ccsalespro.com/blog/author/james-shepherd) | Oct 8, 2013 8:42:33 PM

Here is an email I received from one of our agents Doug Tolles that I wanted to share with you because I think this is a great idea!  I have never tried this myself but I am going to give it a shot this year. Thanks Doug!

*Hi All*

* *

*I started doing this from the beginning of my work in merchant services to Add Value & Personally Cementing Relationships with Merchants…..*

* *

*First of all, sometime during the statement analysis follow up or contract sign up stage (which is when I do this mostly), I always inquire from the owner when they started their business (try to get month and year).  Then I put the info in my calendar……so when that anniversary date nears, I buy a birthday card and hand write for example……HAPPY 12 YEARS IN BUSINESS, I look forward to serving you in the years to come!!!…….Thank you for your business!!!!*

* *

*Also, soon as they become available, I buy a couple of boxes of Christmas cards.  I hand write a personal message to each owner.  I send those out a week or two weeks out from Christmas to convey I’m thinking of you and your family, even during this busy time of year.*

* *

*If birthdates ever comes into conversation, I’ll make a note and do the same thing.*

* *

*The whole point being is I want to exceed any expectations of the owner, compared to past CC vendors or any vendors they use.  Who could fire someone who goes the extra mile for the owner……*

 ————————————————–

 Wow!  What an amazing idea, the thing about ideas like this is that they always sound good in a blog post but having the character and discipline to do this on every client will really set you apart from your less disciplined competitors, thanks again for the tip Doug!

***Read previous post:  [How to Handle “I am too Busy” Objection](https://www.ccsalespro.com/how-to-handle-i-am-too-busy/)***

> [How to Handle “I am too Busy” Objection](https://www.ccsalespro.com/how-to-handle-i-am-too-busy/)

***Read next post:  [What is a Basis Point?](https://www.ccsalespro.com/basis-point/)***

> [What Is A Basis Point? Justin Holm](https://www.ccsalespro.com/basis-point/)

[View full post](https://www.ccsalespro.com/blog/sending-christmas-cards-merchants)

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