---
title: Value of Branding & Go-To-Market Strategies
description: Learn how Dejavoo partners with ISOs/ISVs for private-label processing tech. Plus, sales tips, a Fiserv-Walmart update, and more at ccsalespro.com/dejavoo.
image: https://www.ccsalespro.com/hubfs/featured%20image-2.png
---

# Value of Branding & Go-To-Market Strategies

Learn how Dejavoo partners with ISOs/ISVs for private-label processing tech. Plus, sales tips, a Fiserv-Walmart update, and more at ccsalespro.com/dejavoo.

[ James Shepherd ](https://www.ccsalespro.com/podcast/author/james-shepherd)

 Nov 8, 2024

---

Discover how Dejavoo works with ISOs and ISVs to private label technology and service so they can offer merchants a processor agnostic one-stop shop in this week's conversation with Mony Zenou, Founder and CEO of Dejavoo. Mony also announces a special program for replacing merchants' outdated Linux devices with Dejavoo's Android P line at steep discounts. Check it out at [ccsalespro.com/dejavoo](https://ccsalespro.com/dejavoo). Also this week Rich Norton offers fresh sales tips for the feet on the street, and Patti reports on a Fiserv-Walmart partnership.

[Merchant Sales Podcast](https://soundcloud.com/merchant-sales-podcast) · [Value of Branding, & Go-To-Market Strategies](https://soundcloud.com/merchant-sales-podcast/value-of-branding-go-to-market-strategies/s-EHPAhyEiUaG)

![unnamed-1](https://www.ccsalespro.com/hs-fs/hubfs/unnamed-1.png?width=1120&height=415&name=unnamed-1.png)

 

 

[![https://www.ccsalespro.com/2026](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/Vertical%20Mastery%20Webinar%20ad.jpg "https://www.ccsalespro.com/2026")](https://www.ccsalespro.com/2026) [![https://fullstackpayments.com/download-app](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/FSP%20vertical%20ad.png "https://fullstackpayments.com/download-app")](https://fullstackpayments.com/download-app) [![How to Sell Merchant Services eBook](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/ads-for-website-2.jpg "How to Sell Merchant Services eBook")](https://www.ccsalespro.com/how-to-sell-merchant-services-in-6-steps) [![GetIsoAmp.com](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/ads-for-website-(1).jpg "GetIsoAmp.com")](https://getisoamp.com/index.php/request-demo/)

## Similar posts

<https://www.ccsalespro.com/podcast/future-of-payment-processing-for-isos-and-isvs>

### [Future of Payment Processing for ISOs and ISVs](https://www.ccsalespro.com/podcast/future-of-payment-processing-for-isos-and-isvs)

Learn how and why Dejavoo Systems has positioned itself as a Fintech for ISOs.

 James Shepherd  Feb 9, 2024

<https://www.ccsalespro.com/podcast/the-future-of-terminal-placement>

### [The Future of Terminal Placement](https://www.ccsalespro.com/podcast/the-future-of-terminal-placement)

Watch our webinar replay on omni-channel payments, terminal placement, and Dejavoo's "POPUP" program with CEO Mony Zenou.

 James Shepherd  Oct 4, 2024

<https://www.ccsalespro.com/podcast/isvs-and-payments-risk-or-opportunity>

### [ISVs and Payments – Risk or Opportunity?](https://www.ccsalespro.com/podcast/isvs-and-payments-risk-or-opportunity)

This week, James Shepherd sits down with Caleb Avery, CEO of Tilled, to discuss the evolving role of ISVs in payments, the challenges they face, and...

 James Shepherd  Feb 21, 2025

### Get notified about new podcasts 

Enter your email to have each new CCSalesPro Podcast delivered straight to your inbox. You can unsubscribe at any time.

![CCSalesPro logo white on dark](https://www.ccsalespro.com/hubfs/cc-sales-pro-footer.png)

Text "Free" to (814) 482-2090 to get my latest eBook

[![Facebook](https://www.ccsalespro.com/hubfs/icons/social-icon-facebook.png)](https://www.facebook.com/ccsalespro) [![LinkedIn](https://www.ccsalespro.com/hubfs/icons/social-icon-linkedin.png)](https://www.linkedin.com/company/ccsalespro/) [![Youtube](https://www.ccsalespro.com/hubfs/icons/social-icon-youtube.png)](https://www.youtube.com/user/CCSalesPro) [![Soundcloud](https://www.ccsalespro.com/hubfs/icons/social-icon-soundcloud.png)](https://soundcloud.com/merchant-sales-podcast)

- [Home](https://www.ccsalespro.com/)
- [Blog](https://www.ccsalespro.com/blog)
- [Podcast](https://www.ccsalespro.com/podcast)
- [Training](https://www.ccsalespro.com/training)
- [Partners We Trust](https://www.ccsalespro.com/companies-we-trust)

© 2026 CCSalesPro, Inc. All rights reserved. Various trademarks held by their respective owners. CCSalesPro, Inc.

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "James Shepherd",
    "url" : "https://www.ccsalespro.com/podcast/author/james-shepherd"
  },
  "dateModified" : "2024-11-08T20:30:00.497Z",
  "datePublished" : "2024-11-08T20:30:00.000Z",
  "headline" : "Value of Branding & Go-To-Market Strategies",
  "image" : [ "https://www.ccsalespro.com/hubfs/featured%20image-2.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.ccsalespro.com/podcast/value-of-branding-and-go-to-market-strategies",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.ccsalespro.com/hubfs/ccalespro%20-%20white%20background-2.png"
    },
    "name" : "CCSalesPro"
  }
}
```