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Selling Merchant Services Using the Phone

My name is James Shepherd. Over the last six years my team and I have been able to capture the online / social media space for sales people specializing in merchant services. As a result of this online presence and both free and paid training programs I have made available, over 2,500 sales people in […]


My name is James Shepherd.  Over the last six years my team and I have been able to capture the online / social media space for sales people specializing in merchant services.  As a result of this online presence and both free and paid training programs I have made available, over 2,500 sales people in the U.S. and Canada have asked to join our sales team.

I have made many, many stupid mistakes and bad decisions over the last six years.  Perhaps my biggest tactical mistake was leading some sales people down a prospecting path which caused them to lose their motivation for success.  My training has obviously been about what works for me.  My favorite prospecting model is to walk in and make cold calls at businesses.  I love the rush of having no idea of the owner’s name, if the owner is available, if I will have to get past a gatekeeper, etc.  This is a big challenge for me, and I just eat it up!  However, more and more I am realizing that just because this model works for me doesn’t mean it is the right fit for all!

How to Sell Merchant Services in 6 Steps

If I could write an eBook knowing what I know today and then go back in time and deliver it to myself 10 years ago when I first got into this industry, this would be the one! CLICK HERE TO DOWNLOAD

Download our Free eBook - How to Sell Merchant Services in 6 Steps
To be clear, prospecting is always hard, no matter how you do it.  Very few sales people are excited to cold call, in person or over the phone.  I have talked with many sales people who were so absolutely terrified of walking into a business cold turkey that they would choose rather to find a different career.  This is a tragedy!  Credit card processing sales is an amazing opportunity of which you should feel free to take advantage no matter what your particular sales skills and inclinations might be.  Even though I did use “walk in” prospecting for most of my personal merchant services career, ironically, my previous corporate job description involved running a call center.  I spent the first several years of my sales career on the phone and was very successful.  Perhaps as much as 30% of my merchant services profits initially came from hiring a telemarketer.  I believe using the phone to grow your portfolio is crucial.

#1 – At 1pm EST on Monday the 28th, I will be hosting a FREE special edition of the CCSalesPro Show where I will talk about prospecting models, and provide my tips on hiring a telemarketer and using the phone to grow your merchant services portfolio.  

#2 – From 2pm to 5pm EST on Monday the 28th (immediately following the CCSalesPro Show), my good friend Matt Price, who happens to be the best phone salesman with whom I have worked, is hosting a telemarketing workshop.  Whether you are planning to call and schedule your own appointments or hire a telemarketer, investing in this workshop event is an absolute MUST!  Following the event, Matt will schedule a 30-minute one-on-one role play session with each attendee, plus a 30-minute strategy session with me. 100% money back guarantee.

This week Matt Price has produced three guest blog posts to introduce himself and provide some great insights about using the phone to grow your merchant services business.  You will not want to miss these posts, so make sure you check your email every day this week for some phone sales tips and tricks.

There is a limited amount of seats for this event, so mark your calendar for Monday the 28th at 1pm EST and make sure you REGISTER to reserve your spot!

Make it a great day!
James Shepherd

Read previous post:  4 Ways to Build Trust with Your Sales Prospects

4 Ways to Build Trust with Your Sales Prospects

Read next post:  Understanding the Goal and Value of Appointment Setting

Understanding the Goal and Value of Appointment Setting

GetIsoAmp.com How to Sell Merchant Services eBook GetIsoAmp.com

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