--- title: The Power of Expertise & 3 Tips for Building Yours - CCSalesPro description: Merchant Sales Podcast · The Power of Expertise & 3 Tips for Building Yours image: https://www.ccsalespro.com/hubfs/Imported_Blog_Media/msiblue-May-04-2023-05-27-47-6160-PM.png --- Blog # The Power of Expertise & 3 Tips for Building Yours Merchant Sales Podcast · The Power of Expertise & 3 Tips for Building Yours [ James Shepherd ](https://www.ccsalespro.com/blog/author/james-shepherd) Feb 27, 2023 --- [Merchant Sales Podcast](https://soundcloud.com/merchant-sales-podcast) · [The Power of Expertise & 3 Tips for Building Yours](https://soundcloud.com/merchant-sales-podcast/retail-cloud-audio-reading/s-DY7IXZlcmBs) The most successful merchant sales reps are payments experts; they really understand the business of payments processing.  Here are 3 surefire ways to establish yourself as a payments expert: 1. Read industry publications, like the Green Sheet, and listen to podcasts like the Merchant Sales Podcast. 2. Tune in to industry experts on social media. A good place to start is at my LinkedIn page. 3. Study for and take the Certified Payments Professional (CPP) exam administered by the ETA. My company, ISO Amp, has leveraged the power of payments expertise to become the leader in statement analysis. We hire only experienced professionals to build and maintain our models and analysis routines. ISO Amp pairs that expertise with sophisticated tools, like AI, to complete most analyses in a matter of minutes.  Stop wasting time doing account analysis yourself. Join the hundreds of ISOs and individual agents that leverage the power of payments expertise that’s been built into ISO Amp.  getisoamp.com     Don’t forget to [follow us on SoundCloud](https://soundcloud.com/merchant-sales-podcast?utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing)! See you for our next episode. [Blog](https://www.ccsalespro.com/blog/tag/blog) [Merchant Sales Insight](https://www.ccsalespro.com/blog/tag/merchant-sales-insight) [![https://www.ccsalespro.com/2026](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/Vertical%20Mastery%20Webinar%20ad.jpg "https://www.ccsalespro.com/2026")](https://www.ccsalespro.com/2026) [![https://fullstackpayments.com/download-app](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/FSP%20vertical%20ad.png "https://fullstackpayments.com/download-app")](https://fullstackpayments.com/download-app) [![How to Sell Merchant Services eBook](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/ads-for-website-2.jpg "How to Sell Merchant Services eBook")](https://www.ccsalespro.com/how-to-sell-merchant-services-in-6-steps) [![GetIsoAmp.com](https://www.ccsalespro.com/hubfs/images/blog%20sidebar/ads-for-website-(1).jpg "GetIsoAmp.com")](https://getisoamp.com/index.php/request-demo/) ## Similar posts Blog ### [3 Things Every Small ISO Needs in 2023](https://www.ccsalespro.com/blog/3-things-every-small-iso-needs-in-2023) Merchant Sales Podcast · 3 Things Every Small ISO Needs in 2023 James Shepherd Feb 1, 2023 Merchant Sales Insight ### [Three Pillars of a Successful Merchant Services Marketing Plan](https://www.ccsalespro.com/blog/three-pillars-of-a-successful-merchant-services-marketing-plan) There are three foundational pillars - tech capabilities - upon which ISOs and agents can build successful merchant services marketing plans James Shepherd May 17, 2023 Blog ### [3 Opportunity Costs in Payments](https://www.ccsalespro.com/blog/3-opportunity-costs-in-payments) Merchant Sales Podcast · 3 Opportunity Costs in Payments James Shepherd Jan 11, 2023 ### Get notified about new blog posts Enter your email to have each new CCSalesPro blog article delivered straight to your inbox. 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